To learn more, explore the following sources:
- Econsultancy: "How to use paid, earned and owned media in your content marketing strategy" https://econsultancy.com/how-to-use-paid-earned-and-owned-media-in-your-content-marketing-strategy/
- KickoffLabs: "The Ultimate Guide to Marketing Your Startup Online Without a Big Budget" https://kickofflabs.com/blog/guide-to-startup-marketing-without-a-big-budget/
- Mailchimp: "How to Develop a Startup Marketing Strategy" https://mailchimp.com/resources/startup-marketing-strategy/
- Marketing Scope: "What Makes Marketing Work for Small to Medium Enterprises (SMEs)" https://www.themarketingscope.com/makes-marketing-work-smes/
- Neil Patel: "The Ultimate Guide to Startup Marketing" https://neilpatel.com/blog/ultimate-guide-startup-marketing/
- Spendesk: "Growth vs scaling: What's the difference and why does it matter?" https://blog.spendesk.com/en/growth-vs-scaling
- UK Domain: "How to incorporate big data into your SME’s marketing strategy" https://www.theukdomain.uk/how-to-incorporate-big-data-into-your-smes-marketing-strategy/
- Wrike: "5 Rules for Scaling Your Marketing Operations Successfully" https://www.wrike.com/blog/scaling-marketing-operations-successfully/