Fintech startups: Can you solve Pearl Data Direct's corporate challenge?

Fintech startups: Can you solve Pearl Data Direct's corporate challenge? 

Pearl Data Direct is seeking to develop a platform that focuses on customer engagement through gamified user journeys aiming to boost customer interest and increase loyalty through an Earn and Burn program.

Abu Dhabi Global Market (ADGM) is helping leading technology providers in Abu Dhabi solve corporate challenges by matching them with fintech startups that can create innovative solutions, as part of its upcoming Fintech Abu Dhabi Innovation Challenge 2021.

Among the corporate champions participating is Pearl Data Direct (PDD), an all-round UAE fintech company offering end-to-end solutions to a wide range of businesses under its parent LuLu Group. Their scope of work includes financial services, e-commerce & retail outlets, to franchise brands, and hospitality.

Pearl Data Direct’s Challenge Statement:

PDD is seeking to develop a platform that focuses on customer engagement through gamified user journeys aiming to boost customer interest and increase loyalty through an Earn and Burn program.

This would empower customers to accumulate their rewards across multiple products and earn stable value and burn by contributing to the community or spending at marketplaces.

What is Pearl Data Direct expecting from their challenge?

Shyam Prasad Chandrasekaran, Head of IT Engineering, reveals what Pearl Data Direct is expecting from startups pitching for their challenge.

What will Pearl Data Direct offer the winners?

Can you solve Pearl Data Direct’s challenge? Register now for a chance to pitch your solution and work with them! 

Submissions close on October 30th.

Create Your Account Now

Sign up now to stay connected to the UAE ecosystem, access exclusive content & market news, and discover initiatives to unlock opportunities.

You might also like